Are you a passionate Marketing professional?
Do you want to work for one of the UK's luxury premium drinks brands?
Do you want to be involved in developing a market-leading strategy?
MacGregor Black is currently working with one of the UK's best known luxury drinks brands on an exciting role for a Marketing Manager.
This is what is expected of you in this Marketing Manager role
This role will be focused on developing and implementing marketing plans, along with developing brand strategy, promotions, digital advertising and performance tracking.
You will manage the four brand ambassadors, the trade marketing manager, as well as the graphic design manager. You will work closely with the Head of Marketing to develop the brand communications.
- Develop brand plans incorporating all strategic elements of the marketing mix relevant for a luxury brand
- Review & strengthen brand positions
- Lead the thinking in pricing and promotional strategy
- Define Trade Marketing plans together with Sales
- Develop and lead communication strategy to drive engagement and advocacy
- Lead, develop and grow the four brand ambassadors to raise brand desire with key influencers
- Monthly monitoring of P&L statement to ensure annual goal is achieved
What are we looking for?
You must be; a Communicator; an Influencer, a Digital Native, a Project Manager, Highly Numerate, Results Driven, Self-motivated, Energetic and Personable.
You must have; experience within the premium drinks industry; experience of implementing CRM strategies, experience of creating communications plans; and a formal qualification in Marketing/ Business.
The successful candidate can expect a market competitive salary and additional benefits.
Please apply if this sounds like the right role for you.